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LeEco launching latest phones

LeEco launching latest phones, TVs in the U.S. via its own LeMall online store 
on Nov 2
A new player is launching in the U.S. in a big way.
Though it's a huge company, LeEco is a relatively unknown quantity in North America. Taking to a launch event in San Francisco, it aimed to change that with the announcement of its LeMall e-commerce store and several products in the U.S. today. To kick things off, we're getting access to the latest flagship and mid-range offerings from LeEco: the Le Pro3 and Le S3.
LeEco Le Pro 3
The Le Pro3 is its latest high-end phone at a mid-range price of just $399. It's a 5.5-inch (1080p) all-metal phone powered by a Snapdragon 821 processor, 4GB of RAM, 64GB of storage and a rather huge 4,070 mAh battery. The Le S3 looks near-identical, but runs a Snapdragon 652 processor, 3GB of RAM and 32GB of storage with a 3,000 mAh battery instead, for a very reasonable $249.
The big selling point on these phones comes down to getting high-end hardware for a lower price, along with the full ecosystem play from LeEco's EUI software and how it ties into its cloud services.
LeEco uMax85 TV
Part of that ecosystem play is LeEco's range of high-end smart TVs, which follow the same model of giving you the most for your money. The Super4 X range starts at 43" for $649 and goes up to the top-of-the-line uMax85 85" screen for $4999. They feature a consistent EUI software experience, though the underlying system is still Android TV. They have higher-end hardware more in line with the latest Android TV set top boxes than a traditional TV, with quad-core processors, 4GB of RAM and 64GB of storage. They of course have the latest display specs as well, and include Harman-Kardon sound.